Landing pages are an essential part of any online course platform, as they help to attract new students and convert them into paying customers. Landing pages also provide an opportunity to showcase the features and benefits of your courses in order to entice potential customers. Thinkific is a popular online course platform with a variety of tools for creating engaging landing pages.
Thinkific offers several options for customizing its landing page templates, including changing colors, fonts, images, and text. It also allows users to embed videos and add buttons linked to other websites or social media accounts. In addition, it has powerful marketing automation tools that can be used to increase conversions on landing pages.
One key feature that many users overlook when setting up their Thinkific landing page is changing the URL for the buy button. By default, this URL links directly to your checkout page, but you can set it up so that when someone clicks on it they are taken directly to your payment form instead. This not only improves user experience by providing direct access to purchase information but can also help increase conversions by reducing any friction caused by navigating away from your original landing page
Creating Landing Pages in Thinkific
Explanation of how to create landing pages on Thinkific:
Creating a landing page in Thinkific is straightforward and can be done in just a few steps. First, go to the “Marketing” tab and then click on “Landing Pages”. You will then be taken to the landing page editor, where you can customize your page by adding text, images, videos, and more. Once you are happy with your design, click the “Publish” button to make your page live.
Overview of the landing page editor and customization options:
The landing page editor allows you to customize nearly every aspect of your page. You can choose from a variety of themes and color palettes, add text, images, videos, buttons, forms, etc., and adjust settings such as font size, line spacing, and padding. Additionally, you can use HTML code to further customize your page if needed.
Tips and best practices for creating effective landing pages on Thinkific:
When creating a landing page on Thinkific, it is important to keep the user experience in mind at all times. Make sure that all elements are clearly labeled so visitors know what they are clicking on or filling out; this includes changing the Buy Now button URL if necessary (this can be done under Settings > Checkout).
Also, consider using visuals such as images or videos because these tend to draw attention more than plain text does. Finally, it is also important that your content is concise; don’t overwhelm visitors with too much information at once, as this could lead them away from your page instead of toward conversion!
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Changing the URL for the Buy Button
In Thinkific, it is possible to change the URL for the buy button on landing pages in order to direct buyers to a more effective page. Here are step-by-step instructions for how to do this:
Step 1: Log into your Thinkific dashboard and navigate to the Landing Pages section.
Step 2: Select the landing page you want to edit and click on ‘Edit Page’.
Step 3: Scroll down until you find the ‘Buy Now’ button and click on it.
Step 4: In the pop-up window, enter your desired URL in the ‘Link To’ field and click ‘Save’.
Step 5: Return to your Landing Page and review it to make sure that everything looks correct before publishing it.
When choosing a URL for your Buy Now button, it is important to consider factors such as usability and readability of the link address so that customers can easily understand where they will be directed when they click on it. Additionally, using relevant keywords in your link address can help with the SEO performance of your landing page.
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Advanced Landing Page Features
Thinkific offers a range of advanced features that can help you create an effective landing page for your course. Here is an overview of the main features and how they can be used to improve the student experience and increase conversions:
Customizable Content:
Thinkific’s advanced landing page features allow you to customize the content on your landing page, including images, videos, text, and more. This enables you to present your course in a way that is tailored to your target audience while also providing an engaging user experience.
Purchase Button Placement:
The placement of the purchase button is critical for conversions. Thinkific’s advanced features make it easy to place the buy button in multiple locations on the page so that it stands out from other elements and encourages users to take action.
Analytics:
Thinkific offers detailed analytics about visitor engagement with your landing page so that you can identify areas for improvement or optimization. You can track views, clicks, and other key metrics in order to better understand user behavior and optimize conversion rates.
Customize URL Further:
You can further customize the URL for each individual course by adding parameters such as “utm_source” or “utm_campaign” which will enable you to track performance over time. This allows you to gain insight into which campaigns are generating more sales or leads than others so that you can focus on optimizing those campaigns for maximum efficiency.
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Conclusion
Recap of the main points of the article
This article has discussed the process for changing the URL for the buy button on landing pages using Thinkific. We have outlined how to create and customize a landing page in Thinkific, as well as how to add a new URL to the buy button on that page. We have also looked at some best practices for setting up your landing pages, including making sure they are optimized for mobile devices and ensuring they are easy to navigate.
Final thoughts and recommendations regarding changing the URL for the buy button on landing pages
Overall, using Thinkific’s tools, it is relatively straightforward to change the URL for your buy buttons on any landing page you create. It’s important to keep in mind that these URLs should be short and concise so that users can easily find them when clicking through from other sources, such as an advertisement or email campaign.
Additionally, when creating your landing page, make sure you optimize it properly by having a clear message along with images/videos/other content that will help captivate potential customers.