Thinkific Hidden Course


Are you looking for a way to offer exclusive content to specific learners within your Thinkific courses? Consider creating hidden courses. Hidden courses are a valuable tool for online course creators looking to provide customized content for different learner groups. In this article, we will explore what hidden courses are, their benefits, and how to create them on Thinkific.

Thinkific is a powerful platform for creating and selling online courses. One of the platform’s lesser-known features is the ability to create hidden courses. A hidden course is a course that is not visible on your main course page and is only accessible to learners who have been given a direct link or access code.

Creating hidden courses provides a range of benefits for online course businesses. These courses can be used to offer customized content to specific learner groups, provide exclusive content to loyal customers or subscribers, or offer special promotions and discounts to select learners. Hidden courses also help to maintain a clean and organized course page without cluttering it with content that may not be relevant to all learners.


What is a Thinkific Hidden Course?

Thinkific’s hidden course feature allows course creators to make their courses invisible to the public and only accessible to specific students or groups. This feature is useful for creating exclusive courses for select audiences or providing additional content to existing students. Hidden courses differ from unlisted courses in that they require a direct link or invitation to access, while unlisted courses are still visible in search results but require a direct link to enroll. Hidden courses can be a powerful tool for course creators looking to personalize their offerings and create a more targeted learning experience for their students.

How to Create a Hidden Course in Thinkific

If you’re interested in creating a hidden course in Thinkific, the good news is that it’s relatively easy to do. Here’s a step-by-step guide to getting started:

  1. Log in to your Thinkific account and navigate to the “Courses” section.
  2. Click the “Create Course” button, and select “Blank Course” from the options.
  3. Fill in the necessary course details, such as the course name, description, and image.
  4. In the “Pricing” section, select the price for your course. You can also make it free if you want.
  5. Under “Visibility,” select “Hidden.” This will hide your course from the public, so only people with the course URL can access it.
  6. Save your changes and publish your course.

Customizing course visibility settings:

If you want to further customize your course visibility settings, you can do so by following these steps:

  1. Navigate to the “Settings” tab of your course.
  2. Scroll down to the “Course Access” section and click “Manage.”
  3. Here, you can create a custom course URL, which you can share with your students. You can also set a password for your course if you want to restrict access even further.
  4. Click “Save” to update your changes.


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Benefits of Using Hidden Courses in Thinkific

Hidden courses offer various benefits that can be useful to online course creators. Below are some of the advantages of using hidden courses in Thinkific:

Greater control over course access and distribution: 

Hidden courses provide course creators with more control over how they distribute their courses. With this feature, creators can choose who has access to their courses and can restrict course access to specific groups of learners.

Enhanced user experience for learners: 

By using hidden courses, course creators can offer a more personalized and tailored learning experience to their learners. Creators can provide access to courses based on a learner’s progress or membership status, ensuring they receive the appropriate content.

Increased revenue opportunities for course creators: 

Hidden courses can also help course creators generate more revenue by offering exclusive content or advanced courses to a select group of learners. This feature can create a sense of exclusivity and urgency, encouraging learners to sign up and pay for access to hidden courses.

Overall, hidden courses offer a useful tool for course creators who want to maintain more control over their course distribution, enhance the learner experience, and increase revenue opportunities.


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Best Practices for Using Hidden Courses in Thinkific

When it comes to creating hidden courses in Thinkific, there are some best practices to follow to ensure a successful course launch and engagement among learners.

Balancing exclusivity with accessibility 

It’s important to strike a balance between making your course exclusive and accessible. You don’t want to make the course too exclusive that it turns off potential learners, but you also don’t want to make it too accessible that it loses its value. Finding the right balance is key to creating a successful hidden course.

Creating engaging content for hidden courses 

Since hidden courses are typically exclusive, it’s important to provide high-quality content that will keep learners engaged and motivated throughout the course. Utilize interactive elements like quizzes, assignments, and discussions to make the course more engaging.

Marketing and promoting hidden courses effectively 

Marketing and promoting your hidden course is just as important as creating it. Utilize your email list, social media channels, and other marketing tactics to promote your course and generate interest among potential learners. Additionally, consider offering special promotions or discounts to entice learners to enroll.

By following these best practices, you can ensure that your hidden course is successful and engaging for learners.


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When it comes to building and growing your online course business, using hidden courses in Thinkific can be a game-changer. By creating exclusive content and offering it to a select group of learners, you can enhance their experience, increase revenue opportunities, and have greater control over course distribution.

In this article, we’ve covered what hidden courses are, how to create them in Thinkific, and the benefits they offer. We’ve also shared some best practices for using hidden courses effectively, such as finding the right balance between exclusivity and accessibility, creating engaging content, and promoting your courses effectively.

So, if you’re looking for ways to take your online course business to the next level, consider incorporating hidden courses into your strategy. With the right approach, they can be a powerful tool for growing your brand and engaging your audience.

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