How to Use Mailchimp with Thinkific Track Evergreen Course

How to Use Mailchimp with Thinkific Track Evergreen Course

Thinkific is an online course platform that makes it easy to create, market, and sell courses online. It provides a range of features for creating engaging courses, such as course templates, multimedia support, quizzes, surveys, and more. Mailchimp is an email marketing platform that enables users to create automated email campaigns to stay in touch with customers.

Tracking students’ progress through their courses is important for providing better customer experiences and for understanding what content resonates best with them. With Thinkific and Mailchimp integrated together, users can keep track of student progress throughout their entire course journey. This helps instructors understand which topics are being well-received by their students so they can adjust accordingly or provide additional resources if needed.

The purpose of this article is to provide step-by-step instructions on how to use Mailchimp with Thinkific track evergreen courses. By integrating these two platforms together, instructors will be able to easily monitor student progress and keep track of engagement levels over time while delivering an improved customer experience.


Setting up Mailchimp Integration

Step-by-step instructions for integrating Mailchimp with Thinkific:

To integrate Mailchimp with Thinkific, you first need to create a new app on the App Store. Once you have created an account, you can access the App Store and search for “MailChimp.” You will then be given step-by-step instructions on how to connect your thinkific account and Mailchimp account together.

Explanation of how to create a new Mailchimp list:

Next, you’ll need to create a mailing list in MailChimp that is connected to your Thinkific course data. To do this, go to the Lists tab in your MailChimp account and click “Create List”. Give your list a name and click “Create List” again. Once your list has been created, it will appear in the left navigation menu of your MailChimp dashboard. You can then add fields such as name, email address, and other relevant information about each subscriber.

Information on syncing Thinkific course data with Mailchimp:

Once you have created a mailing list in MailChimp, you can sync it with Thinkific by adding an integration from within your admin dashboard. In order for this integration to work properly, you must ensure that all of the necessary fields are present in both platforms (e.g., email address). After verifying that all of the fields match up between the two platforms, click “Sync Now” from within Thinkific’s admin dashboard and go back into MailChimp’s lists tab, where you should see all of your subscribers listed accordingly.


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Configuring Automation in Mailchimp

Instructions for creating automated emails to track course progress:

MailChimp can be used to send automated emails that track learners’ progress in a Thinkific Evergreen course. To set up this automation, you will need to create an audience list and connect it to the relevant course in Thinkific.

You can then create an email campaign within MailChimp and add merge tags from the audience list to personalize the emails for each learner. Finally, you can configure the automation triggers so that emails are sent when learners reach certain milestones or complete specific tasks.

Explanation of how to use merge tags to personalize emails:

Merge tags are used in MailChimp campaigns to insert personalized data into emails, such as a learner’s name or the name of their course. Merge tags are created by adding field names from your audience list into double brackets (e.g., [[fieldname]]). These fields will then be populated with data from each individual learner when they receive the email, allowing you to tailor your messages more effectively.

Tips for designing effective emails that engage learners:

When designing automated emails for tracking learners’ progress, it is important to ensure they are engaging and motivating enough for learners to continue with their courses. The key is making sure your messages stand out from all other notifications they may receive on a daily basis.

Use visuals whenever possible, keep messages short and concise, and include clear calls to action that prompt them to take the desired action (e.g., start a new module or sign up for an upcoming webinar).


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Tracking Course Progress in Thinkific

Explanation of how to view course progress in Thinkific:

Thinkific allows users to track the progress of their learners by providing detailed analytics and reporting tools. It is easy to keep track of overall course completion rates, as well as individual learner’s activity and progress within each course.

The “Progress Report” feature can be used to view a summary of each learner’s activity, while the “Engagement Report” provides an overview of all active learners across multiple courses at once.

Information on how to use tags to segment learners based on course progress:

Tags can be used in Thinkific to classify or segment your learners based on their course progress. For example, you could create a tag for students who have completed a certain module or lesson or for students who have not yet completed it. This is useful for targeting specific groups of students with email campaigns or other forms of communication.

Tips for using course progress data to inform course improvements:

The data collected from your tracking efforts can be used to improve the overall quality and effectiveness of your courses. Analyzing engagement metrics and feedback from surveys will give you insight into what areas need improvement and what concepts are being understood by your students more easily than others.

Using this information will allow you to make informed decisions about changes that need to be made to ensure that your online learning environment is effective and engaging for all learners involved.


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Using Mailchimp alongside Thinkific can provide several benefits, such as better customer insights, improved marketing efforts, enhanced customer segmentation, and increased revenue opportunities due to better targeting capabilities when running campaigns and promotions.

With more comprehensive reporting options available across both platforms combined, it can help you quickly identify areas of improvement and make informed decisions when launching new products or services related to online education or training programs/courses offered via Thinkific’s platform.

Mailchimp can be an invaluable tool for tracking student activity within a course created in Thinkific’s platform – especially if you’re looking for additional insights into user behavior that can help inform future marketing efforts or product development decisions related to online education/training initiatives associated with your business/organization/brand offering digital products or services via the Internet.

By connecting both tools properly via Zapier or an API integration – you’ll have access to powerful insights that will give you a better understanding of how users are interacting with content while taking advantage of robust automation capabilities associated with campaigns created within either platform (MailChimp & Thinkfic).


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