The course card text is an important part of selling courses in Thinkific. It is the text that appears on the course cards displayed on your site, as well as any promotional material you create to advertise your course. The course card text should be engaging, informative, and persuasive so that it can help attract learners to your online courses.
The importance of crafting effective course card text cannot be overstated; it is one of the most important components when it comes to marketing and selling courses online. A well-crafted description can make all the difference in attracting potential customers and making them take action by signing up for your course.
What is Course Card Text?
Course card text refers to the text used on a course card in Thinkific. A course card is an image with a description of your online course, which serves as an advertisement for potential students. The course card text should be engaging and informative, so it can persuade viewers to enroll in your online course.
Examples of Course Card Text in Thinkific:
Thinkific offers a range of features that make it easy to create effective course cards. You can customize the course cards with images, videos, and descriptions that will grab the attention of potential students. Here are some examples of compelling course card text on
- “Learn [topic] from scratch! This comprehensive guide will teach you everything you need to know about [topic].”
- “Gain the skills needed to [skill] with this step-by-step training program! With over [x] hours of video content, you’ll be ready to start applying what you learn right away.”
- “Do you want to become an expert at [topic]? Join this comprehensive online workshop today and get all the resources you need!”
Writing Effective Course Card Text
Writing effective course card text is important for grabbing the attention of learners and encouraging them to enroll in your courses. Here are some tips to help you write enticing course card text on Thinkific:
Choose a Catchy Title:
Your course title should be eye-catching and clearly communicate what learners will get out of taking your course. Make sure it’s not too long or complicated, as this can deter potential students from signing up.
When writing the description for your course, focus on the benefits that students will gain by taking it. Include any key features or advantages that make your course stand out from the competition, such as video lectures, quizzes, projects, or access to a private community group. This will give students an incentive to sign up for your course.
Be Concise and Specific:
Keep your language clear and concise while making sure all relevant information is included in the description. Avoid using vague language and stick with facts about what people will learn in the class instead of subjective statements like “You’ll love this class!” Lastly, make sure you proofread everything before publishing it!
Examples of Effective Course Card Text:
Some examples of great course card text might include something like “Learn how to create beautiful web designs with HTML & CSS” or “Discover how to manage stress and increase productivity using mindfulness techniques.” These titles provide a clear indication of what learners can expect from taking the classes, which makes them more likely to sign up!
Best Practices for Course Card Text in Thinkific
Using Keywords and Phrases:
When creating course card text in Thinkific, it is important to include keywords and phrases that accurately describe the course content.
This helps users easily find your course when they are searching, as well as ensures that the course is displayed to relevant audiences. Additionally, using relevant keywords will help with SEO efforts and ensure that your course appears higher in search engine results.
Highlighting Benefits and Outcomes:
Another key component of successful course card text is highlighting the benefits and outcomes of taking a particular course.
It is important to clearly state the value of taking a certain class so potential students can understand how their lives may be improved by enrolling. This can be done by outlining specific skills or knowledge they may gain from completing the program or detailing how their career prospects could change after finishing the training.
A/B Testing and Optimizing Course Card Text:
Once you have created your initial version of a course’s card text, it’s important to test different versions in order to optimize its performance.
A/B testing involves comparing two versions of a page or element against each other to see which one performs better among users. By running A/B tests on your cards’ text, you can determine what language resonates best with potential students, ensuring you create effective copy for every single one of your courses.
How Course Card Text Impacts Course Sales
The course card text is a crucial element in any Thinkific course page. It is the short description that appears underneath the course title, and it serves to give potential students an idea of what they can expect from the course.
This text should be concise yet comprehensive, and it should also capture the attention of visitors and convince them to take your course.
Importance of Course Card Text in Increasing Course Sales:
Course card text directly impacts whether or not students decide to purchase your online courses.
A strong, compelling description will make potential students more likely to click through and learn more about the course, while a weak one will drive them away. As such, it’s important to have well-crafted course card text that accurately conveys the value of your courses and encourages visitors to take action.
Examples of Successful Use of Course Card Text in Thinkific:
Thinkific offers plenty of examples of successful use of course card text that you can use as inspiration for crafting your own descriptions.
Some examples include: “Learn how to create stunning websites with HTML & CSS,”; “Master digital marketing strategies that work,”; “Gain confidence in public speaking,”; and “Create beautiful logos with Adobe Illustrator.” Each example features concise yet descriptive language that captures attention and entices potential students into taking action.
Course card text is an important feature in Thinkific as it provides a summary of the course and helps potential students to decide if a course is right for them. Writing effective course card text can help increase enrollment and overall sales, so it is essential to take the time to craft content that accurately reflects the value of your online courses.
When writing course card text, it is important to focus on three main points: what the student will learn from your course, who should enroll in your course, and why you are qualified to teach it. Additionally, ensure that your language conveys excitement about the subject matter and encourages potential students to take action by signing up.
By creating engaging and informative course card text for Thinkific courses, educators can see an increase in their student enrolment rates and revenue generated from selling online courses.